Meeting thursday 2nd Feb

We made some good decisions today on few ideas, by laying out initial ideas of our work and as a team choosing the strongest ideas, to continue developing further. We made decisions on colour palet being a light brown like recycled brown paper and pastle blue. As explained on the previous post the advertisers have picked the campaign that was the strongest idea from what the group picked to make us stand out from the crowd. To create more hype for campaign we planning on using stickers as it is simple way to spread the word. We are planning to do a photoshoot for the fashion side of the brand and pics of the stickers being used, and try and find someone that portrays the image of our target audience being "Josh". Successful meeting made some good progress. : D